January 18, 2011

the future is now...

Gareth Pugh Pitti Immagine #79 2011

With a collection inspired by religious iconography and Florentine opulence, Gareth Pugh made his Italian fashion debut at Pitti Immagine #79. Showcasing his clothes via a unique fashion film, created with Ruth Hogben and projected onto the ceiling of a 14th-century church, Pugh melded the grand traditions and art of this ancient city with his own hyper-modern fashion vision

from showstudio.com